by Nik Erman | Aug 8, 2024 | Business, Featured, Law, Sports
What is Guerrilla Marketing in Sports? Guerrilla marketing, characterized by its unconventional and often surprising tactics, has found a fertile ground in the high-energy world of sports. It involves using unexpected and unconventional methods to promote a product or...
by Nik Erman | Jul 11, 2024 | Featured, Law, Sports
The right to a fair hearing is a cornerstone of procedural fairness in sports organizations, but it’s just the tip of the iceberg. Athletes, coaches, and other stakeholders deserve a just and transparent process when disputes arise. Let’s delve deeper into...
by Nik Erman | Jul 9, 2024 | Business, Featured, Law, Sports
Deruan enjin, bau getah yang terbakar, kemeriahan persaingan – acara sukan permotoran memikat penonton di seluruh dunia. Tetapi di sebalik tontonan yang mendebarkan itu terdapat rangkaian pertimbangan undang-undang yang kompleks untuk penganjur. Daripada memastikan...
by Nik Erman | Mar 25, 2024 | Business, Contracts, Featured, Law, Sports
It feels like only yesterday that MH370 was lost, when in fact, this year is its 10th year. Let us also not forget the tragedy of MH17 which will also come to its 10th year in July 2024. With such devasting tragedies hitting Malaysian Airlines within a few months from...
by Nik Erman | Feb 17, 2024 | Contracts, Featured, Law, Sports
Sukan akar umbi adalah nadi kepada komuniti olahraga, memupuk cintakan aktiviti fizikal, kerja berpasukan dan semangat kesukanan dalam kalangan golongan muda. Walau bagaimanapun, memastikan keselamatan dan kesejahteraan peserta memerlukan perancangan dan penyusunan...
by Nik Erman | Feb 2, 2024 | Business, Featured, Law, Sports
In the highly competitive and dynamic landscape of sports marketing, securing naming rights for a sports stadium has become a coveted and strategic move for sponsors. This marketing phenomenon goes beyond a mere financial transaction; stadiums transcend mere concrete...
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